Nymcard Fintech Segmentation and recommendation engines

NymCard Fintech Segmentation and recommendation engines. The way we use our credit and debit cards tells about us more than any other activity offline.

Based on this data the Bank can create for us an unique banking experience, suggesting us the perfect savings product, attractive credit terms or event an tailor-made investment program for our kids. All this thanks to data multisegmentation and strong recommendation engines.
We have designed a tailor-made system for fintech app, that used banking data to predict customer behaviour and suggest best offer, tailored to customer needs. Using multisegmentation engine we were able to automatically prepare personalized financial strategies, that not only helped better serve the customer in the bank branch, but most of all prepare unique banking product offers, answering a true customer need and providing great customer experience.

Industry: Finance and Banking
Website: nymcard.com
Technologies: EventAI

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